About Us

We are dedicated to sourcing trendy, reliable, durable, sustainable and reasonably priced products for our valued customers.

Our story begins in 1987. Founded in Singapore, we became a leading distributor and retailer of quality home and kitchen appliances. Passionate about expanding our house label (Mayer and Mistral), we are dedicated to sourcing trendy, reliable, durable, sustainable and reasonably priced products for our valued customers.

We work to bring fun, innovation and excitement back to the kitchens – aspiring to make home cooking a household activity that brings a family together, from everyday cooking to gourmet cuisine; whether you are a beginner or an experienced cook, there is always something new to learn and experiment with. The possibilities are truly endless with Mayer's range of kitchen appliances.

Besides kitchen appliances, we have another lifestyle brand – Mistral, with over 50 years of heritage in air movement and home appliances. The brand has also extended new categories like decorative ceiling fans in recent years, from general fans to air coolers and instant shower heaters.

Our company's values are family-centric, we believe that a strong family unit is essential to building a healthy and thriving community, and we strive to support and strengthen families through our products and services. This commitment to family values is reflected in our company culture, policies and practices, and we are proud to be known as a family-friendly organisation. By prioritising the needs of families, we aim to positively impact society and contribute to a better future for all.

Our Brands

Founded in 1987, Mayer is a trusted and innovative kitchen appliance brand grounded in the belief that every moment matters. Guided by the commitment to Creating Joyful Moments, Mayer designs and delivers thoughtfully engineered, reliable, and stylish kitchen solutions that simplify everyday cooking and enhance home living experiences across the globe.

Mayer’s comprehensive portfolio includes built-in cooking appliances such as ovens and microwave ovens, as well as integrated cooktop systems that combine hobs and cooker hoods for a seamless built-in solution. The brand also offers versatile cooking options through multifunctional air fryer ovens and freestanding cooking appliances, alongside refrigeration and wine chillers to support modern food storage needs. In addition, Mayer’s extensive range of small kitchen appliances is designed to cater to everyday household routines.

By seamlessly integrating advanced technology with contemporary design, Mayer continues to meet the evolving needs of modern households in diverse markets. Rooted in the cultural significance of food and shared experiences, Mayer inspires and empowers consumers to create meaningful and memorable moments with loved ones—transforming ordinary routines into cherished memories.

Trendy

We constantly develop and design products that meet the changing needs and tastes of our customers. Our products are modern and also embrace the latest technology.

Trustworthy

Customers trust us as the kitchen specialist to consistently deliver a variety of reliable, quality products.

Delight

We constantly delight the customer by exceeding their expectations, and create positive joyful experiences.

Togetherness

Food is an essential part of any celebrations, especially in all cultures. More so in Asian cultures, where people come together to cook/dine on special occasions. Mayer product simplifies the process of cooking allowing more time to spend with loved ones.

Excitement

We will always remain contemporary and youthful, spirited brand delivering experiences that are fun and engaging. Customers who indulge in Mayer know that we will constantly be engage with new ideas.

Mistral is a trusted home appliance brand with more than 60 years of heritage, offering innovative, high-quality, and accessible electrical solutions for modern homes. Guided by its “Live Easy, Live Cosy” philosophy, Mistral designs dependable air and home appliances that enhance everyday comfort and seamlessly integrate into contemporary lifestyles. The brand’s products are created to help households stay comfortable and relaxed, supporting meaningful moments and everyday living across global markets.